Bayambang, located in the province of Pangasinan, Philippines, is a vibrant municipality known for its rich cultural heritage and agricultural significance. With a population of approximately 129,506, it serves as a vital hub for commerce and trade within the region. The city is renowned for its annual events, such as the Bayambang Bangus Festival, which celebrates its thriving fish industry and attracts visitors from across the country, making it an important player in both local and national tourism.

Bayambang was founded in 1583 and has played a significant role in the history of Pangasinan. It is known for its historical landmarks and contributions to the local culture.

The economy of Bayambang is primarily driven by agriculture, with rice and fish farming being key industries. The city also has a growing commercial sector, supporting local businesses and contributing to the overall economic development of the area.

Bayambang offers a variety of attractions for visitors, including the historic St. Vincent Ferrer Church and the annual Bangus Festival, which celebrates the local milkfish industry. Tourists can enjoy exploring local markets, participating in cultural events, and experiencing the warm hospitality of the residents.